Monday, December 6, 2010

Successful Entrepreneur Program - Online Classes Offered – Spring 2011

We’re pleased to feature four online entrepreneurship classes available for the upcoming spring semester starting in mid January. Many learn about running a small business the hard way over a long period of time. In the Successful Entrepreneur Program, we try to shorten the time-span and level of “pain” by offering relevant courses for aspiring entrepreneurs and existing small business owners. Classes start the week of Jan 13; enroll anytime between now and then. Classes finish by May 12.

Please call 620-332-5470 or email jcorrell@indycc.edu for more information.

Intro to Entrepreneurship Online (3 credit hours)
(01-MDM-1203-0461)

This course introduces students and aspiring entrepreneurs to the many elements of the entrepreneurial process required to be a successful small business owner; elements in addition to a particular skill, ability or passion the entrepreneur may possess. Upon completion, participants will know whether to pursue their passions as small business owners or as employees working for others. Those wishing to forge ahead with starting their own business will have a good introduction to the many skills and elements required to run a successful small business.

Planning the Entrepreneurial Venture Online (3 credit hours)
(01-MDM-2223-0459)

This course focuses on the business planning process—opportunity recognition, business concept development, feasibility testing, and the Business Plan (aka Profit Plan). The Business Plan for a new venture includes four major sections: Management and Organization Plan, Product/Service Plan, Marketing Plan, and Financial Plan. Gain the knowledge, skills, concepts, and strategies relevant for start-up and early-stage entrepreneurs. This practical, hands-on approach encourages participants to immerse themselves in the vision, research, and planning aspects of a new venture.

Special note to existing business owners: This course will help you re-examine your market and make decisions regarding what opportunities exist to provide for your future viability and growth.

Intro to Small Business Accounting and Finance Online (3 credit hours)
(01-MDM-2133-0463)

Tracking the financial results and position of the business with current and accurate recordkeeping is essential for owners to manage in today’s marketplace. Learn the basics of double entry accounting (without becoming an accountant) through interaction with an online business simulation. This is followed by a thorough introduction to Quick Books. Quick Books materials include a six-month license for several of the most popular editions of the popular small business management software. Participants completing this course will have a good understanding of basic financial statements and the functionality most small business accounting software.

Small Business Web Online (3 credit hours)
(01-MDM-2133-0464)

Attracting new customers through a pleasing and well organized web site must now be part of everyone’s marketing plan. Today’s customers want to learn about you and your company, at any time, through your web site. Many expect to be able to purchase your products through your web site. In this course, you’ll develop your web site, including all the features to attract and retain customers as well as the functionality to take orders and sell products. We’ll also cover email marketing and how to integrate a presence in social networks like Facebook, YouTube and Twitter into your Internet marketing strategy.

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